This Season’s Go-to Perfume is Out

The launch of the first fragrance developed under the vision of Raf Simons calls for a star-studded celebration

It’s not a new film project, that brought Lupita Nyong'o and Saoirse Ronan together, but a work for a new fragrance campaign for Calvin Klein Women. Shot by artist Anne Collier, the videos for the campaign have been teasing the audience for two months now. There, two actresses appear alongside the images of women who inspire them, encouraging a sense of community among women. Sissy Spacek, Nina Simone, Eartha Kitt, and Katharine Hepburn appear in the ad campaign alongside Lupita Nyong'o and Saoirse Ronan for the fragrance which encourages everybody to share their own female icons with the #IAMWOMEN hashtag.

Earlier last week Calvin Klein Women was officially launched during a starry dinner at Balthazar restaurant in New York.

在Raf Simons的愿景下推出的第一款香水带来了星光熠熠的庆祝活动

让Lupita Nyong'o 和Saoirse Ronan携手的不是一部新电影,而是为Calvin Klein Women系列推出的一项新香水的宣传活动。由艺术家Anne Collier拍摄,两个月来该短片调足了观众胃口。两位女演员与对她们有激励作用的女性一起,形成鼓励女性群体意识氛围。Sissy Spacek、Nina Simone、Eartha Kitt和Katharine Hepburn也出现在广告中,与Lupita Nyong'o、Saoirse Ronan一起为这款香水代言,鼓励每个人将自己的女性偶像以#IAMWOMEN标签分享。

上周早些时候,Calvin Klein Women系列在纽约Balthazar餐厅举行的星光璀璨的晚宴上正式推出。

The Maker