H&M Loves Coachella x The Atomics
As an exclusive collection collaborated by H&M and Coachella, a worldwide famous music festival, H&M Loves Coachella Collection would immerse you in the festival atmosphere, whether you expose yourself in the grand party in the deserts of California or you enjoy it anywhere else in the world.
This year H&M Loves Coachella Collection is about to launch an exclusive film on The Atomics, a pop band, composed by Lucky Blue Smith and his sisters, Pyper America, Starlie and Daisy Clementine. In the film, they would cover the song of Lets Live For Today by The Grass Roots, showing how Coachella could influence the fans all over the world beyond a music festival itself. As the best items, nothing is better than the metallic wind coat and the black backless lace dress fitting well with the festival.
作为一个H&M与世界著名音乐节柯契拉(Coachella)合作推出的独家系列,H&M Loves Coachella系列让你无论亲身前往加州沙漠参与这一盛会,还是在世界其它地方共襄盛举,都可以感受这一节日的热力风潮。
今年,H&M Loves Coachella系列的宣传活动将推出一部围绕另类流行乐队The Atomics拍摄的独家影片,该乐队由Lucky Blue Smith 和他的姐姐们Pyper America、Starlie 和 Daisy Clementine组成。在影片中,The Atomics乐队将翻唱The Grass Roots乐队的《Let’s Live For Today》来展现柯契拉风潮是如何超越音乐节本身而感染全球音乐爱好者的。最能体现节日风格的单品莫过于金属质感防风衣以及露背蕾丝黑色连身衣。