Gucci’s Street Art Statement
A large-scale mural brings back the uniqueness of the almost forgotten art from of hand painted outdoor advertising.
Gucci took over the wall in the heart of Soho on Lafayette Street between Prince St. and Spring St, turning it into a canvas for San-Francisco-based illustrator Jayde Fish. It is not the first time the brand collaborates with the artist—several of her illustrations were featured in the Women’s Spring/Summer 2017 collection.
The mural was painted over the course of six days, debuting on February 6th and will remain through the end of March. Check it out and don’t forget to enable the unique Snapchat geofilter, created by Fish and available in the vicinity of the artwork.
大型壁画用以呈现手绘户外广告这一几乎被遗忘的艺术形式的独特美感。
Gucci使用的这边墙壁坐落在Soho区中心,位于Lafayette街,地处Prince街和Spring街之间,将其变成了旧金山插画家Jayde Fish的画布。这已经不是品牌与艺术家第一次的合作了,她的数幅插画作品在2017春夏女装系列中展现其魅力。
展出的第一幅插画历时6天完成,将于2月6日首次在纽约时装周亮相,并展出至3月底。不要忘记Fish还特别创作了一个Snapchat geofilter 滤镜,在该艺术作品附近即可获取。