KEEP OFF My Virgil Abloh Rug

For a new line of statement rugs, IKEA invited fashion designer Virgil Abloh and London-based designer Craig Green. The probably most talked about fashion designer, Virgil Abloh, kept to his signature style, creating a recognizably his designs—-an oriental rug with monochrome block lettering and what looks like a pixelated digital image of a mountainous landscape.

If you grew up amidst the warnings not to run around or else do anything fun in the house, because of fear to ruin the furniture, you’ll totally get the ironic approach of Abloh to these IKEA rugs. The designer said he wanted to twist that traditional, sometimes overly strict attitude to the furnishing, a lot of younger people came to develop.